Apigee provides the intelligent API platform for digital business acceleration. Many of the world's largest organizations have selected Apigee to enable their digital business, including 20 percent of the Fortune 100 and 25 percent of Fortune's 50 most admired companies. Apigee customers include global enterprises such as Walgreens, eBay, Burberry, Shell, Live Nation, and First Data. Apigee is headquartered in San Jose, California and has over 400 employees worldwide.

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Fliptop's lead scoring application uses the Fliptop Predictive Engine to decipher which leads have the most potential, their campaign source and what action should be taken next. The software pulls data from your current CRM and marketing automation software to determine the characteristics that qualify successful opportunities for your company. The engine then applies its unique algorithm to score all the leads in your system based on the signals and data points identified.

3rd Party Integrations: Integrates with Salesforce Enterprise and Performance editions, Marketo and Oracle Marketing Cloud. Fliptop also offers an open API, web-to-lead Javascript, and webhooks.Predictive Lead Scoring: Identify which are your hottest leads, whether they should be routed directly to sales or if they should enter a nurturing campaign. Predictions are based on custom-built prediction models using your own data. Campaign Optimization: Fliptop shows you in real-time which campaigns and sources are bringing in the highest quality leads.Pipeline Forecasting.