Apsalar is a mobile analytics & audience platform that combines a sophisticated marketing attribution suite, audience analysis, and user management capabilities to power a data-driven mobile marketing channel. Apsalar's platform is embedded on 2.1 billion devices and tracks more than 20 billion user actions per month. Key clients include Target, 7-Eleven, Natural Motion, Intuit, Hotel Urbano, and The Times of India.
Apsalar enables its customers to realize extensive savings in time and money as it streamlines everyday business operations.
Used by staff from the marketing and CRM departments aiming to simplify the tedious process of updating their Facebook Custom and Lookalike Audiences, Driftrock Custom Audience Sync is used by companies from a wide range of industries, including retail, FMCG (fast-moving consumer goods), eCommerce, and service providers. The app is geared towards midsized and large enterprises.
More efficient Facebook ad buying for all your business objectives (website traffic, offsite conversions, app installs, etc). Access to Facebook's latest ad formats. Quicker optimization of ads with in-depth analysis of campaign performance. Dynamic Custom Audience syncing with CRM systems, email providers or e-commerce platform. Make the most of Moment Marketing with real world data-triggered Facebook ads (trigger ads based on the weather, what's on TV or extend the reach of your TV advertising spots). Easy asset management