Wave, the Salesforce Analytics Cloud, is designed to offer a data anaysis tool that is not exclusively used by data analysts. The mobile-first app can be used by all kinds of business users looking for quick and searchable access to business data. The interface is designed to make understanding data more intuitive. Wave combines data from other Salesforce.com apps managing sales, service and marketing, as well as 3rd-party systems and machine-generated data.
Mobile First: Wave was designed for smartphone and tablet use first, but also works seamlessly on desktop and laptops. Key-value Store: Wave is based on a key-value-store, NoSQL database meaning you can bring all data from 3rd party apps and your desktop into the system easily. Data for All: Wave provides insights and reports for back-end, front-end, end-user and developers to query and analyze the KPIs that interest them.Secure Data: Wave can meet high-level data privacy and data security requirements for analyzing confidential data.Multiple Dashboards: Create dashboards for multiple datasets and to meet a variety of business, departmental and individual KPI analyses.
Quantcast offers a range of analytics and data mining tools to better understand the behavior of your audiences across devices and platforms, including both web and mobile. The app comes in two parts, Quantcast Measure and Quantcast Advertise. The former is provided for free and offers complete audience demographic and geographic profiles for your websites and mobile apps, as well as your competition. Quantcast Advertise is a paid-for solution that uses data from Quantcast Measure to provide predictive intelligence about customer journeys and paths.
With Quantcast Measure you can understand any audience. This tool is utilize by some of the world's top publishers on millions of digital destinations and features free cross-platform audience measurement. You'll find extreme accuracy as well as actionable insights to attract more advertisers and users. With Quantcast Advertise you can utilize massive collections of anonymous consumer data to great automated and programmatic advertising that will influence audiences and drive conversions. Quantcast Audience Grid introduces the application of a live consumer behavior database and data modeling functionality to the most valuable databases.