Multichannel Customer Engagement

Customer engagement is one facet of customer service software, which provides methods for targeting and distributing automated messages to new customers while also ensuring current customers stay engaged with your products, service and brand.

Customer engagement software is easily integrated with other applications and marketing tools while common features include audience targeting, even down to the individual customer in some instances, the ability to send automated and also personalized emails, automized messaging based on specified behaviors, A/B testing tools, importing options and comprehensive integration options.

Also important to customer engagement software is the ability to outline goals and metrics, and then track what’s actually happening to tailor engagement strategies.

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Multichannel Customer Engagement Software