As we started Boost Media over 4 years ago we set out to empower advertisers with a way to provide rich, personalized creative at scale. For years there have been incredible investments into technology platforms to focus on optimizing keywords and bids. Yet at the heart of these, campaign creative had simply been an afterthought, executed through Dynamic Keyword Insertion (DKI), ad templates and other non-unique production approaches. So we set out to change that. We believe humans are at the core of creativity, not machines. Though, machines have their place too, and we have built the world’s most sophisticated platform to write, test and report on ad creative.
Boost Media enables its customers to realize extensive savings in time and money as it streamlines everyday business operations.